Google TV is changing into extra like fundamental cable. The corporate introduced at this time it’s including content material from a number of new suppliers to make searching ad-supported dwell TV channels a central a part of the platform. The information comes a number of months after the corporate was reportedly negotiating with media firms so as to add related content material to YouTube.

Beginning at this time, Google TV is including Free Advert-Supported Streaming Tv (FAST) channels from Tubi, Plex and Haystack Information to its current FAST content material from Pluto TV. As well as, Google is including “built-in channels from Google TV which you could watch with out even downloading or launching an app.” The corporate says the service now aggregates over 800 free channels.

FAST is the trade time period for ad-supported “linear streaming content material,” that means it’s broadcast at particular occasions like conventional tv. (Assume normal afternoon programming on TNT or TBS.) Already embraced by opponents like Roku, FAST channels flip streaming into an expertise akin to channel-surfing within the previous days — additional proving that dwell TV streaming has basically turn into cable despatched by means of a unique pipe.

Google says the content material will embrace reveals like Westworld (which Warner Bros. Discovery faraway from HBO Max), Regulation & Order: SVU and The Strolling Lifeless. Moreover, it consists of information content material from NBC, ABC, CBS and Fox. It additionally has worldwide programming in additional than 10 languages, together with Spanish, Japanese and Hindi. As well as, the programming is organized in an up to date TV information, which Google says makes searching simpler and sooner. The Google TV Dwell tab may even embrace content material from YouTube TV or Sling TV (should you subscribe), placing all of your dwell TV content material in a single spot.

Though the Google TV modifications arrive starting at this time, the corporate says it’ll roll it out “over the approaching weeks,” (a Google traditional) so you’ll have to attend a bit earlier than attempting it. First, after all, you’ll want a Google TV machine like Chromecast with Google TV or a tv from Sony, TCL, Hisense and Philips with Google TV built-in. The corporate says the characteristic will trickle right down to Android TV gadgets later this 12 months.

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